Rooted in the beauty of nature, our perfumes inspire calmness and delight, evoking a sense of understated elegance with a clear point of view.
Annam is the name of a French protectorate in Southeast Asia, which encompassed the central region of modern-day Vietnam. d’Annam in French means “from Annam”.
At the core of d'Annam is a commitment to artisanal craftsmanship that seamlessly weaves tradition and innovation.
Every fragrance we create is meticulously hand-crafted in small batches, drawing on age-old techniques and the finest natural ingredients sourced from around the globe.
Working with passionate perfumers, we treat each bottle as a piece of art, an emotional narrative encapsulated in scent.
Fragrance can bring tranquility. Our fragrances are not loud, but speak with a clear point of view.
Fragrance should be a joyful experience.
Fragrance should be approachable and welcoming, not elitist or pretentious.
Our packagings are 100% recyclable. We actively choose recycled materials and eliminate plastic from our packaging process whenever possible.
Encasing each perfume bottle is a paper box, devoid of branding to inspire its creative reuse, thereby breathing new life into it.
Every year, we allocate 10% of our earnings towards enhancing the lives of children in Vietnam, contributing to charities across the country. To maximize our impact, we collaborate with a select group of charity programs within Vietnam, each dedicated to advancing our shared cause.