About - d'Annam

d'Annam is a fine fragrance house from Vietnam.

‍Rooted in the beauty of nature, our perfumes inspire calmness and delight, evoking a sense of understated elegance with a clear point of view.

Our Name

Annam is the name of a French protectorate in Southeast Asia, which encompassed the central region of modern-day Vietnam. d’Annam in French means “from Annam”.

Craftsmanship

At the core of d'Annam is a commitment to artisanal craftsmanship that seamlessly weaves tradition and innovation.

Every fragrance we create is meticulously hand-crafted in small batches, drawing on age-old techniques and the finest natural ingredients sourced from around the globe.

Working with passionate perfumers, we treat each bottle as a piece of art, an emotional narrative encapsulated in scent.

our values

What we stand for

Calmness

Fragrance can bring tranquility. Our fragrances are not loud, but speak with a clear point of view.

Delight

Fragrance should be a joyful experience.

Inclusivity

Fragrance should be approachable and welcoming, not elitist or pretentious.

environmental impact

Packaging Considerations

Our packagings are 100% recyclable. We actively choose recycled materials and eliminate plastic from our packaging process whenever possible.

Encasing each perfume bottle is a paper box, devoid of branding to inspire its creative reuse, thereby breathing new life into it.

social impact

Giving Back

Every year, we allocate 10% of our earnings towards enhancing the lives of children in Vietnam, contributing to charities across the country. To maximize our impact, we collaborate with a select group of charity programs within Vietnam, each dedicated to advancing our shared cause.